Thursday, 22 October 2015

Maverick dps 3 country



This is a dps from Maverick magazine. The magazine adheres to the same colour theme as they used on the front cover. This creates synergy.







I think that it breaks conventions because the genre seems more rock because of the black background, the electric guitar and the frizzy hair which are all iconic signs of rock and the magazine is a country magazine. The first sentence starts with a drop capital and the text is split up into columns.It uses the same model for both images, however in one image the model is in a studio and the other is taken on a stage. This dps mainly consists of text and is partially filled with images.

This dps covers pages 50 & 51 . The text is aligned left with new roman text, which is a bit less eye catching however it is more traditional, which matches the model because it is an older artist, so the traditional style will suit him. According to Dyer "a star is an image"  and he is represented as an older rock/ country artist. His costume is rock and seems young for him and he is using modern instruments. The headline is his name and it is white because the background is black, so the colour stands out and doesn't blend in.  The font style is an odd choice, it is quiet childish and doesn't really reflect the age of the artist or the in depth language and register used.


The dps has a buzz phrase underneath his name "The Guitar Man at 70" This is a fact that is mean't to shock the audience because you wouldn't think that he would still be playing the guitar at the age of 70.

The shots used are conventional, he is looking into camera in the main image on page 50 and  the smaller image is a left hand low angle shot, both are medium shots. I think that his image has been manipulated slightly, it is more of a natural shot and I feel that the photographer wants to show people what he really looks like now and truly show his age to back up the slogan under his name. The first things that stand out to me is the red guitar. Red symbolises power, love, desire [Barthes] it is a symbolic sign that is polysemous. In this case it could connote his love and passion for his music. This works quite humorously with his white hair which clearly signifies his age. It is interesting that his star image has not changed; it would be expected that he may have died his hair and revamped his image to appeal to a wider TA. However, he has not done this and this could indicate his confidence and perhaps he relies upon his already established image.  

Although the columns are symmetrical, I feel that it does not work having one wide column and one thin; it doesn't look appealing to the audience and is not very conventional.  Also the font seems too modern for the artist, because it is an older artist and the text style relates more to a younger audience. There is a lack of institutional features on the pages; at the bottom there is only the page number and the name of the magazine [Maverick].

How this has influenced my ideas 
This doesn't suit my target audience because of the age of the model,and the colours used.

  • The texts are inside their own boxes

No comments:

Post a Comment